la güera is Shari Reynolds, a marketing strategist who has been helping businesses succeed online since 1994. She was the founder of Cool Pages, ranked in the top ten web design firms for three years by the Austin Business Journal. The company was purchased by award-winning FELLERS Advertising and Shari stayed on to head their interactive division.

She has proven expertise in creating internet applications including corporate intranets, extranets, learning systems, e-commerce solutions, sales lead tracking and email marketing solutions. Shari has worked with some of the most innovative companies on the web including Dell, Microsoft, Emerson, 3-M, Dynegy and IBM.

Shari now lives in San Miguel de Allende and focuses on entreprenuerial marketing projects and working with small businesses. She is a co-founder of Mercado San Miguel, a marketing organization for the artists of San Miguel.